Conjure combines concepts from social media, search, and advertising with cryptocurrency to enable content creators to monetize their content.
Conjure's unique architecture takes a fresh approach to content discovery, fostering a creative ecosystem built around individuals and interaction.
The current climate of the creative Internet is skewed in favor of gigantic tech corporations, which have complete control on the monetization of creative content and subject matter on their platforms.
The problem Conjure seeks to rectify is the dependence on these centralized entities, by providing creators with the platform needed to break free and regain their creative independence.
By applying vertical depth the static nature of the traditional search engine model, Conjure opens up the field for content creators.
Creators will finally have communities to call home, while still having the ability to reach the rest of the platform through quality content aggregation.
Three hundred years ago, Carolus Linnaeus invented taxonomy to organize all life on Earth into a single, flexible framework - still used today.
Linnaeus used the combination of breadth and depth, the X and Y-axes respectively, to sort organisms based on characteristics.
Conjure will employ the same structure to sort content based on community.
Conjure will launch with initial support for both video and text content formats, with monetization methods to match.
To accommodate the diversity of creators and their unique niches, Conjure plans to provide additional content formats and monetization options as the platform grows.
Creators are the heart of the Depth Engine, pumping content throughout the body and into communities.
Pages are highly customizable content streams, or channels, that route content to specific communities. Pages can be joined with others to create a network, or operated by an independent creator.
Communities exist on a layered X-axis system, inspired by Linnaean Taxonomy. Large communities splinter into smaller communities, but still maintain connection to the rest of the platform through quality content aggregation.
Both creators and users are rewarded through participation, based on their relative contribution.
The design of the platform, along with aggregation and a reputation system, create a true meritocracy where quality is recognized.
Users of the platform determine the direction of the platform, deciding what communities are created and launched.
The application layer is the Conjure user interface, which enables all of the users of Conjure to interact with the platform. The application layer registers and reports all monetization activity back to the data layer, to facilitate Conjure transactions.
The data layer is the foundation of the Conjure monetization platform, concurrently communicating with the application and consensus layers, and transparently maintaining all incoming data in the Conjure ledger.
The data layer maintains a ledger of all Conjure payouts, Conjure token stake balances, and all Conjure transactions via the application layer.
Comprised of two smart contracts on the NEO platform:
Rather than facilitating advertising entirely through a centralized, keyword-based algorithm, Conjure takes advantage of its unique Depth Engine architecture to facilitate advertising primarily through communities.
Through community-focused advertising, a brand can construct a marketing campaign unique to their message and target audience - maximizing reach while minimizing waste.
Placement is facilitated through a queue system, which matches ads with content in specific communities. For an advertiser, entry order into the queue is determined by their "weight," and amount of CONJURE staked.
On the other side of the queue, creators enter the based on their following size, average views, like to dislike ratio, and reputation.
To keep the queue moving, time works in favor of smaller creators and brands, ensuring they get matched and not buried underneath the big players.
Conjure tokens will be released on the NEO blockchain.
10 million Tokens priced at $0.10 per Token
70 million
100 million
$3 million
$12 million
We plan for the proceeds from the token sale to be allocated in the following manner:
Start of Proof of Concept (PoC)
Conjure PoC delivered
Conjure Token Sale
Conjure Alpha Launch
Conjure Beta Launch
Board Advisor
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Board Advisor
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Board Advisor
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Board Advisor
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Board Advisor
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Board Advisor
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Board Advisor
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